ShipHero's We're Just Human podcast talks DTC brand building, marketing strategy, and the new consumer with agency CMO Marc Kravets of Amplify.LA.
Welcome to Episode 8 of We're Just Human. Think of Marc Kravets as the Liam Neeson of marketing and DTC brand building. An agency CMO industry veteran at companies in New York City & Los Angeles. We discuss the focus on the consumer, building marketing strategies, and how DTC brands are building for the new consumer. Oh and running, lot's of running.
Marc currently mentors teams through @amplify.la
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At the denser wall, average picking time per order fell from 40 seconds to 13, and orders that ran clean from start to finish rose from 18% to 97%. This is the companion to our Direct Pack + Pack-to-Light case study, from the same research.
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On September 1, 2026, Descartes Systems Group announced its acquisition of Extensiv for approximately $120 million. What was announced, what usually follows deals like this, and the questions Extensiv customers should put to their vendor before renewal.